Social media has transformed how brands build recognition – and how quickly those brands can face infringement. From viral TikToks and Instagram Ads to unauthorized hashtags and parody accounts, trademark disputes are increasingly born and fought in digital spaces. For litigators, this means adapting strategies to a fast-moving, highly visible environment where consumer perception can shift overnight and evidence is often fleeting.

This webinar will explore how social media platforms are shaping the trademark litigation landscape, highlighting key case law and regulatory trends, and provide practical guidance for navigating infringement disputes in the digital age.

Key takeaways:

Understand the evolving legal frameworks and case precedents surrounding social media trademark disputes

Learn best practices for preserving digital evidence and leveraging social media content in litigation

Develop practical enforcement and defense strategies tailored to the viral, fast-paced nature of digital platforms

Anticipate future risks, including AI-generated content and influencer marketing, that could reshape trademark enforcement

‍

Social media has transformed how brands build recognition – and how quickly those brands can face infringement. From viral TikToks and Instagram Ads to unauthorized hashtags and parody accounts, trademark disputes are increasingly born and fought in digital spaces. For litigators, this means adapting strategies to a fast-moving, highly visible environment where consumer perception can shift overnight and evidence is often fleeting.

This webinar will explore how social media platforms are shaping the trademark litigation landscape, highlighting key case law and regulatory trends, and provide practical guidance for navigating infringement disputes in the digital age.

Key takeaways:

Understand the evolving legal frameworks and case precedents surrounding social media trademark disputes

Learn best practices for preserving digital evidence and leveraging social media content in litigation

Develop practical enforcement and defense strategies tailored to the viral, fast-paced nature of digital platforms

Anticipate future risks, including AI-generated content and influencer marketing, that could reshape trademark enforcement

‍